Adchemy and Accenture team together

Adchemy and Accenture help large companies create meaningful relationships with their customers

Adchemy’s global strategic partnership with Accenture provides Fortune 1000 companies with an easy-to-use solution to the fragmented and complex world of digital advertising.  CMOs and digital marketers of Fortune-1000 companies know that as customers spend increasing amounts of time online, digital marketing must scale in a way that becomes more integrated, accountable and outcome oriented.

The Adchemy Audience Platform is Accenture’s digital marketing technology choice for Fortune 1000 companies. Our joint offering gives large companies unprecedented visibility into their marketing programs as well as the ability to optimize the end-to-end consumer experience easily and efficiently— across the entire online and offline marketing experience. Our enterprise customers and their agency partners can now build more effective digital experiences for their consumers and have new ways to identify, engage and acquire customers.

This alliance provides the tools large companies need to fully achieve digital marketing scale, including:

• Single, easy-to-use platform
• Software-as-a-service model
• Unprecedented visibility and optimization options across the entire offline and online marketing experience
• Access to industry best practices and methodologies
• Advanced technology platforms and comprehensive support services
• A broad range of consulting services including project management, analytics, web development and digital managed services

About Accenture Interactive

Accenture Interactive is a business within Accenture, established to help companies develop world-class marketing capabilities and optimize online/offline investments. Accenture Interactive brings together advanced technology platforms with consulting, analytics, Web development and digital managed services capabilities in an integrated suite of products and services. Procter & Gamble is Accenture Interactive’s anchor client. Read more…